Meet the squad: riders, creators, & ambassadors.
At The Boarder Society™, we're more than a lifestyle brand—we're a culture, a movement, and a global community of riders, creatives, and free spirits who live for the thrill of the ride and the power of connection. Our team is built on passion, grit, and individuality, united by the belief that board sports are more than just hobbies—they're a way of life. Whether you surf, skate, snow, or ride anything with a board, we're always on the lookout for authentic voices who embody the spirit of the boarder lifestyle.
As an ambassador or team rider, you don't just rep the brand—you become part of a tight-knit crew that supports, inspires, and pushes each other forward. From shoutouts and features to exclusive gear drops and full-blown sponsorship opportunities, The Boarder Society is your platform to grow, be seen, and represent something real. So if you live to carve your own path and want to ride with a crew that celebrates the raw, the real, and the radical, this is your shot to join the movement.
alaric
FOUNDER & CHIEF STOKE OFFICER
An accomplished creative professional with over a decade of industry experience, Alaric is the driving force behind The Boarder Society. A lifelong boarder who snowboards, wakeboards, and skates, he's poured his passion, hard work, and dedication into building a brand that truly represents the spirit of the ride. As a father of two rad kids who also love to shred the gnar, Alaric lives and breathes the boarder lifestyle—on the slopes, in the streets, and at home. His mission? To grow a community that inspires, pushes boundaries, and celebrates the culture we all love.
jesse
STOKE AMBASSADOR & COACH
Jesse Miller is a dynamic and multi-talented action sports athlete with over 25 years of experience across various disciplines, including snowboarding, wakeboarding, skateboarding, BMX, and motocross. His passion for adrenaline-fueled sports has not only shaped his personal journey but has also made him a pivotal figure in the culture and community of The Boarder Society. Known for his innovative style and relentless drive, Jesse continuously inspires others to push their limits and embrace the spirit of adventure. Whether he’s shredding on the slopes or flying high on two wheels, Jesse embodies the very essence of what action sports are and serves as a driving force in fostering a vibrant, inclusive community for all enthusiasts.
team athletes
THIS COULD BE YOU
Are you ready to take your passion for board sports to the next level? The Boarder Society is looking for riders who push boundaries, live the culture, and inspire others through their ride. As a team athlete, you won’t just represent the brand—you’ll join a tight-knit crew that supports and fuels each other’s progression. Perks include shoutouts on our social channels, exclusive gear drops, invites to team events, and the potential for full sponsorship. Whether you're shredding snow, catching waves, or carving the streets, this is your chance to be seen, supported, and celebrated.
If you're driven and ready to represent The Boarder Society with authenticity and stoke, this could be your next chapter. Let’s ride!
stories, culture, and stoke
THE BOARDER SOCIETY BLOG